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How do you define your business?

How do you define your business?

By the products you offer? Your annual sales? The number of locations or employees?

Those describe your business; they don’t define it.

Your business is defined by why and how it exists. In other words, its purpose and principles.

The purpose of business is to serve, and principles provide direction on how that is done.

What is your business purpose?

What are its guiding principles?

PhilTakesSM are distributed once a week on LinkedIn, Facebook and philyale.com. Review previous posts and locate additional information on the PhilTakes tab on philyale.com, and invite Phil to speak to your business group or service club.

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